This course introduces students to day 21 of sales management century. The changing dynamics of buyers and sellers are driven by rapid pace The evolution of e-commerce and globalization has led to review and adaptation by organizations Their sales management approach responds to a customer-driven culture. This unit provides a comprehensive overview of sales management and equips students with equipment In today’s increasingly complex world, they need tools and knowledge to succeed and a fast-paced sales environment.
Learning outcomes
By the end of the module, students will be able to:
1. Demonstrate an understanding of sales management principles.
2. Assess the comparative advantages of the sales structure and identify them The importance of selling through others.
3. Analyze and apply the principles of successful sales.
4. Demonstrate an understanding of sales finance.
